Full-time

Remote

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Creative Director - Writing *Content*

OVERVIEW


VSA Partners is a group of dedicated, collaborative and kind people that value smarts over egos. We work very hard to create human-centered, insight-inspired work that moves people, changes behavior, and answers real strategic problems. We started as a design firm over 30 years ago and operate today with a “design thinking” approach to everything we do. Formally, we’re a branding and marketing company that approaches business challenges holistically and aims to break down silos between branding, digital, marketing and advertising. Informally, we’re a family that comes together at the table every day to make something great.

VSA's Content Practice provides brand and marketing audiences with meaningful content and communications that solve clients’ business problems. Across multiple forms, media and channels, we unite the art and engineering of content—strategizing, concepting, structuring, creating, adapting, publishing and measuring.

The Creative Director is responsible for taking a leadership role in developing unique, on-brand, and on-strategy content to solve clients’ business and brand challenges. They are responsible for directing all phases of creative.

 

VSA Partners is proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive, equitable environment for all employees. All employment decisions are made based on qualifications, merit and business need.

 

Responsibilities

  • Partner closely with Creative Directors, Strategy Directors and Client Engagement leads to understand client needs and create content for a chosen design direction, identifying alternative message strategies for achieving clients’ objectives.
  • Think visually as well as verbally, contributing from the outset to the structure, look and feel of a client project.
  • Craft new and existing conceptual/ideation copy and content across various clients.
  • Think beyond individual projects and collaborate directly with clients to develop programmatic content solutions.
  • Work both independently and collaboratively at concepting, group brainstorming, writing of placeholder copy.
  • Lead the development and definition of the “voice” for a client, a program or individual project.
  • Establish and/or interpret brand positioning, tone, and attributes effectively.
  • Demonstrate use of logic in structuring content, and offer the creative team strategic thinking and knowledge of business and marketing principles.
  • Contribute to solutions to sensitive or difficult client issues in conjunction with the team.
  • Facilitate creative presentations to clients, and lead content strategy and development conversations.
  • Observe and manage deadlines.
  • Hire, train, manage and mentor a diverse group of creative professionals of varying experience levels.
  • Track how the team bills time and ensure timely submission of timesheets and expense reports.
  • Identify and address inefficiencies among team and practice. 
  • Offer appropriate growth opportunities to team members.
  • Evaluate team members in quarterly and annual reviews.
  • Foster a working environment that promotes and embraces independent and creative thinking, diversity, equity and inclusion.
  • Additional responsibilities as assigned.

Qualifications

  • An undergraduate degree in English, Journalism, Communications, Advertising or Integrated/Strategic Communications. 
  • 7+ years of experience in communications, business, marketing, advertising or a related field.
  • Recognized expertise developing strategic creative solutions.
  • Significant interactive brand-building experience, including concept development.
  • Experience in a client-facing role in a professional services environment.
  • Experience in managing, leading, and developing a team. 

 

In order to succeed, they must have the skills, abilities, and knowledge: 

 

  • A strong vocabulary, expertise in English usage, and comfort with multiple and often complex writing assignments, styles and disciplines.
  • Ability to focus on user priorities and needs in structuring content and to offer the team strategic thinking and knowledge of business, brand and marketing principles.
  • Strong influencing skills and capability to effectively articulate, present and explain writing choices.
  • Ability to produce work quickly, with strength in observing and managing to deadlines.
  • Strong oral and written communication skills.
  • Skills in complex problem solving, judgment, critical thinking and decision-making.
  • Versatility and agility in handling multiple projects and reprioritizations.
  • Ability to maintain self-motivation and to work independently in team environments.
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